国家开放大学2024年春《商务英语3》单元自测1-8汇总参考答案127题

2024年4月2920:17:15发布者:国开文档专家 97 views 举报

阅读下面的文章,根据文章内容给题目选择正确的答案。(每题10分)

Three Effective Management Styles

  Being an effective manager means knowing when to use the right management style. Some styles, for instance, are more people-oriented, while others tend to focus on a project or product. The management style you select will depend on your people skills and knowledge, available resources (like time and money), desired results, and, of course, the task before you. The common management styles can be summarized into three categories.

  The participatory style is the first of its kind. Here, it is critical to give each employee an entire task to complete. If that’s not possible, make sure the individual knows and understands his or her part as it relates to the project or task. When people in your team know where they fit in the big picture, they’re more likely to be motivated to complete the task. 

  Following that, we have the directing style. Sometimes a situation will call for a direct style of management. Perhaps a tight deadline looms, or the project involves numerous employees and requires a top-down management approach. Here, a manager answers five questions for the employees: What? Where? How? Why? and When? Let employees know what they need to do, how they’re going to do it, and when the questions must be finished. 

  The last one is the teamwork style. If you want to speed up a project and choose the best process for completing that project, managing by teamwork is the way to go. When you motivate people to pool their knowledge, the results may exceed your expectations. Often, teams can tackle problems more quickly than what you can accomplish on your own. The give-and-take can create a process that you can repeat in other projects.

Being an effective manager lies in knowing the right _____.   1  

A. knowledge

B. skills

C. management style

2. Which of the following is NOT mentioned as a focus of different management styles?   2  

A. People.             

B. Customers.

C. Project.                 

3. Which of the following can’t be inferred from the passage?   3  

A. The management style is likely to change because the manager has been replaced.

B. The management style is likely to change because the desired results have changed.

C. The management style is likely to change because the available resources have changed.

4. When people in your team know where they fit in the big picture, they are more likely to be _____ to complete the task.   4  

A. frustrated  

B. reluctant

C. inspired

5. If you want to speed up a project and choose the best process for completing that project, you can resort to _____.   5  

A. team work

B. top-down management

C. tight deadline

答案是:C||B||A||C||A

二、翻译(每题10分)

It is important to clear your cookies after each banking session, especially at a public computer.   1  

A. 重要的是在每次银行交易业务结束后,要清除你的上网痕迹,尤其是在公共电脑上。

B. 重要的是在每次银行会议后,要清理掉饼干,特别是在公共电脑上。

C. 重要的是在每次银行活动结束后,要数清你的活动,尤其是在公共电脑上。

2. For further information, you can call at the bank’s customer service hotline 12345 to extension 3124, or pay a visit to www.bocusa.com.   2  

A.为了进一步的信息,你可以拜访银行客服热线12345和分机3124,或者到 www.bocusa.com 网站查询。

B. 为了更多信息,你可以打电话给银行客服热线12345至分机3124,或者浏览 www.bocusa.com 网站。

C. 要了解更多信息,你可以拨打银行客服热线12345转分机3124,或者访问 www.bocusa.com 网站去查询。

3. Online banking refers to banking activities that are carried out over the Internet on a secure website.   3  

A. 网上银行是指通过互联网在安全的网站上实现的银行业务活动。

B. 网上银行是指各种银行活动在安全网址通过互联网实现。

C. 网上银行参考了在安全网址上通过互联网进行的银行业务活动。

4. Thus you can protect yourself from identity theft.   4  

A. 这样,你就可以保护你的身份盗窃了。

B. 这样,你就可以保护自己,避免身份被盗用。

C. 这样,你就可以从身份盗窃中保护你自己。

5. You can inform your bank of your account number so that your money can be transferred directly.   5  

A. 你可以把你的账号告知银行,以便你的钱直接转账。

B.你可以告知银行你的账号,结果你的钱就直接过户。

C.你可以通知你账号的银行,以便你的钱直接过户。

答案是:A||C||A||B||A

阅读下面的文章,根据文章内容给题目选择正确的答案。

  Hard sell and soft sell are important business terms and useful strategies for sales staff to know and understand. Both of them can work. The effect depends on the type of customers and the type of products.

  A hard sell is a kind of more direct and forceful sales tactics. The sales person just keeps explaining how good the product is, why people should buy it and even how the prices might increase if the consumer walks off.

  A soft sell is a different approach. The sales person tries to build trust with consumers. He doesn’t put pressure on them to buy things, just recommending a product and letting the consumers make their own decisions.

  An example of soft sell is to distribute free samples to which customers often respond favorably. Businesses can use free samples to build rapport and engage customers in products or services. Recommending products between friends is a little bit like doing soft selling. People don't really care if someone else buys the product. They are just giving their honest opinions and trying to be helpful.

  Humor in advertising is also used to attract the consumer's attention and get them interested in the products or services. Customers often resist hard sales tactics, thus making soft-selling much more effective for success.

What's the topic and main idea of the passage?   1  

A. Selling Strategy – Sales Staff

B. Sales Staff – What Sales Staff Should Know

C. Selling Strategy – Hard Sell and Soft Sell Strategies

2. Customers often _________ hard sales tactics, thus making soft-selling more effective for success.   2  

A. resist

B. oppose

C. object

3. Examples of soft sell mentioned in the passage include __________.   3  

A. telling customers how good a product is

B. recommending products among friends

C. putting pressure on customers to buy products

4. Making humorous advertisements is one of the approaches companies use to __________.   4  

A. reduce selling costs

B. arouse people's interests

C. avoid the shortage of sales staff

5. According to the passage, __________.   5  

A. soft sell is expensive

B. hard sell is rarely resisted by customers

C. soft sell is preferred by business companies

答案是:C||A||B||B||C

二、阅读理解(每题10分)

阅读下面的文章,根据文章内容判断文章后的句子是正确(T)还是错误(F)。

  There are eight traditional functions of marketing:

  Buying: A marketer focuses on buyers’ needs and desires in order to decide what products to make available. Understanding buyers’ behavior is of great importance.

  Selling: Marketers usually view selling as a persuasive activity that is completed through promotion. Selling includes personal selling, advertising, and other selling methods. It is probably the function of marketing that we most often see in our daily life.

  Transporting: Transporting is physically moving the product from the seller to the buyer. Marketers focus on transporting costs and services.

  Storing: Like transporting, storing is an aspect of the physical distribution of products. Storing includes warehousing activities. Warehouses hold products for long periods sometimes in order to create time utility.

  Grading: Grading involves sorting products according to size and quality. This makes buying and selling easier because it reduces the need for inspection and sampling.

  Financing: For many products, such as automobiles, fridges and new homes, the purchase is facilitated when the marketer provides credit that makes the purchasing of the product possible.

  Marketing research: Through research, marketers may find out the need for new products and services. By gathering information on a regular basis, they can better plan, carry out and control marketing activities.

  Risk taking: It involves bearing the uncertainties that are part of the marketing process. Most marketing decisions result in either success or failure that is associated with risk.

It is very important to understand buyers'behavior.   1  

2. Marketers usually use different selling methods.    2  

3. Marketers ignore transporting costs and services.    3  

4. Both transporting and storing are the aspects of the physical distribution of products.    4  

5. Marketers provide credit that makes the purchasing of automobiles, fridges and new homes possible.    5  

答案是:T||T||F||T||T

阅读下面的文章,根据文章内容判断文章后的句子是正确(T)还是错误(F)。(每题10分)

  International trade is the exchange of goods and services between countries. It gives consumers and countries the opportunity to be exposed to goods and services not available in their own countries. Almost every kind of product can be found on the international market: food, clothes, spare parts, oil, jewelry, wine, stocks, currencies and water. Services are also traded: tourism, banking, consulting and transportation. A product that is sold to the global market is an export, and a product that is bought from the global market is an import.

  International trade can benefit us a lot. Trading globally allows us to expand our markets for both goods and services that otherwise may not have been available to us. If you walk into a supermarket and are able to buy Indonesian bananas, Brazilian coffee and a bottle of French wine, you are experiencing the effects of international trade.

  International trade brings us both advantages and disadvantages. For instance, international trade may also make the world economy easily affected by factors like prices, supply and demand, as well as global events. Political change in Asia, for example, could result in an increase in the cost of labor, thereby increasing the manufacturing costs for an American sneaker company based in Malaysia, which would then result in an increase in the price that you have to pay to buy the tennis shoes at your local mall. A decrease in the cost of labor, on the other hand, would result in you having to pay less for your new shoes.

1International trade exchanges goods and services between different countries and regions.    1  

2. Every kind of goods and services can be found on the global market.    2  

3. A product that is bought from the global market is an export.    3  

4. International trade may easily affect world economy.    4  

5. Political change in one country has nothing to do with international trade.    5  

答案是:T||F||F||T||F

阅读下面的文章,根据文章内容判断文章后的句子是正确(T)还是错误(F)。(每题10分)

Learning Business Skills through Junior Achievement

  Junior Achievement is an international movement to educate young people about business and economics for the purpose of helping them prepare to succeed in a world economy.11 The organization is the largest of its kind.

  Junior Achievement has gone through different stages in its development. 12 It was started by two business leaders, Horace Moses and Theodore Vail, and Senator Murray Crane in 1919 in Springfield, Massachusetts. The organization started with a small number of children aged ten to twelve. For more than 50 years, Junior Achievement programs met after school as a group of business clubs. But in 1975, Junior Achievement began to offer classes during school hours. Many more young people joined the organization once it began to teach business skills as part of the school day. In 2004, Junior Achievement Worldwide was formed.

  The Junior Achievement programs teach about businesses, how they are organized, and how products are made and sold.13 The programs also teach about the American and world economies and business operations. Young people can learn how entrepreneurship works by operating their own companies. For instance, the students develop a product and sell shares in their company. They use the money to buy the materials they need to make their product, which they then sell. Finally, they return the profits to the people who bought shares in the company. It is reported that in the United States alone, there are more than 22,000 places that hold Junior Achievement events currently. According to Junior Achievement, about 287,000 volunteers support its programs around the world.

  1. This passage is about Junior Achievementan international movement to educate young people about businesses and economics.   1  

  2. Junior Achievement was started by two business leaders in Massachusetts.   2  

  3. Classes during school hours have been available in Junior Achievement for more than 60 years.   3  

   Junior Achievement has been worldwide since 1919.   4  

  5. Volunteers of Junior Achievement teach about the American and world economies and business operations.   5  

答案是:T||F||F||F||T

二、阅读理解(每题10分)

阅读下面的文章,根据文章内容判断文章后的句子是正确(T)还是错误(F)。

Functions of Logistics

  Logistics is the physical flow process of goods from the point of origin to the point of consumption concerning transportation, warehousing and storage, loading and unloading, goods handling, packing, distribution processing delivery and information management. For example, after a commercial transaction is done, logistics will carry out the transfer of goods from the seller to the buyer for the lowest cost and in the most effective manner. During the transfer process, logistics facilities, equipment (carriers), administration of information and standardization are needed.

  Logistics has three major functions. Firstly, it creates time value. The same goods can be valued differently at different times. Goods are often in stagnation during the transfer process, which is called the storage of logistics. Secondly, it creates location value. The same goods can be valued differently at different locations. The value added during the transfer process is the location value of logistics. Thirdly, it creates distribution processing value. Sometimes the distribution processing changes the packages of the goods. That is, during this stage, it cuts large packages of goods into smaller parts, which creates added value for goods.

Logistics is the physical flow process of goods from the seller to the buyer.    1  

2. Administration of information and standardization are needed during the transfer process.    2  

3. Storage creates the location value for goods.    3  

4. The same goods can be valued differently at different times and locations.    4  

5. Large packages of goods should always be cut into smaller parts to create added value.    5  

答案是:T||T||F||T||F

阅读下面的文章,根据文章内容判断文章后的句子是正确(T)还是错误(F)。

  Accounting errors will happen from time to time, but many common accounting mistakes can be avoided with proper planning and preparation. Here are the top seven accounting mistakes that should be paid more attention to.

  1. Not knowing your true cash balance: Due to things like automatic payments and bank charges, money that appears in your cash drawer and your checking account may already be spent.

  2. Mistaking profits for cash: When you have a lot of credit sales, your company can post big profits without seeing any cash.

  3. Paying bills too soon: If your vendors give you thirty days to pay them, take it. Unless you get a discount for paying early, paying your bills only when they're due improves your company's cash flow.

  4. Avoiding bookkeeping tasks: Not recording and posting transactions regularly leaves you with a mountain of bookkeeping to deal with in the end.

  5. Paying accidental dividends: Every time a corporation owner takes money out of his business, it counts as a dividend. That can lead to a bigger personal income-tax bill.

  6. Not keeping personal finances separate from business: Mixing up business and personal money can cause bookkeeping and legal problems.

  7. Setting prices too low: Know your costs before you set product or service prices, or you run the risk of losing money on every sale. A simple break-even analysis can help you set prices at a profitable level.

Accounting mistakes cannot be avoided.    1  

2. With a lot of credit sales, your company may have no cash at hand.    2  

3. It is recommended not to pay bills too soon.    3  

4. Business money and personal money can be mixed up.    4  

5. Try your best to know your costs before you set product or service prices.    5  

答案是:F||T||T||F||T

— Can you show me the schedule?

— __________________________.

You won't miss the plane

Sure, a tight schedule as usual

Don't worry. I can help you with that

答案是:

— Why did you choose our company?

— __________________________

Please speak up a little bit.

I'm afraid I can't understand you.

Sorry, I didn't catch that. Would you say it again?

答案是:

You are the right person for the job that_______ your application ________the advertisement.

relates… with…

relates…for…

relates… to…

答案是:

The following hints may help you stay energized, or at least ___________ until you can make the time for rest.

get you going

get you go

get you gone

答案是:

I was __________ devising sales strategies and targets for the West Region.

responsible with

responsible for

responsible in

答案是:

The topic of the passage is __________.

self-image in business situation

the importance of appropriate choice of language

dealing with people in business

答案是:

The language you use when talking with people in business is decided by _________.

your relationship with the particular person

yourself

your boss

答案是:

People usually form an impression of you from _________.

your way of doing jobs

your language and manners

your facial expressions

答案是:

Good manners in your culture may be considered bad manners in another. Good manners in this statement mean ___________.

to behave politely

to behave lovely

to behave aggressively

答案是:

The message of the article is that ________________.

dealing with people successfully in business is not easy

clients with different cultural background is most challenging

language plays a very important role in setting up business relationship

答案是:

—                      

— Well, it is a separate department. But there are two laboratories, one at each production plant. 

What about the training manager and the human resources manager?

What about the board of directors and the chairman?

What about the Research and Development Department?

答案是:

—                      

— Yes, certainly. We are a medium firm with about two thousand people in two different plants.

Do you have totally nine departments in your company?

Could you tell me how your company is actually organized?

Can you tell me a little more about the four branch offices?

答案是:

Being an         manager means knowing when to use the right management style.

affective

valid

effective

答案是:

Young people can learn how entrepreneurship works by        their own companies.

operate

operating

being operating

答案是:

I didn't know you ______ a previous supplier. 

were

be

are

答案是:

阅读下面的文章,根据文章内容判断文章后的句子是正确(T)还是错误(F)。(每题10分)

Learning Business Skills through Junior Achievement

  Junior Achievement is an international movement to educate young people about business and economics for the purpose of helping them prepare to succeed in a world economy.11 The organization is the largest of its kind.

  Junior Achievement has gone through different stages in its development. 12 It was started by two business leaders, Horace Moses and Theodore Vail, and Senator Murray Crane in 1919 in Springfield, Massachusetts. The organization started with a small number of children aged ten to twelve. For more than 50 years, Junior Achievement programs met after school as a group of business clubs. But in 1975, Junior Achievement began to offer classes during school hours. Many more young people joined the organization once it began to teach business skills as part of the school day. In 2004, Junior Achievement Worldwide was formed.

  The Junior Achievement programs teach about businesses, how they are organized, and how products are made and sold.13 The programs also teach about the American and world economies and business operations. Young people can learn how entrepreneurship works by operating their own companies. For instance, the students develop a product and sell shares in their company. They use the money to buy the materials they need to make their product, which they then sell. Finally, they return the profits to the people who bought shares in the company. It is reported that in the United States alone, there are more than 22,000 places that hold Junior Achievement events currently. According to Junior Achievement, about 287,000 volunteers support its programs around the world.

  1. This passage is about Junior Achievementan international movement to educate young people about businesses and economics.

  2. Junior Achievement was started by two business leaders in Massachusetts.

  3. Classes during school hours have been available in Junior Achievement for more than 60 years.

   Junior Achievement has been worldwide since 1919.

  5. Volunteers of Junior Achievement teach about the American and world economies and business operations.

答案是:

The only thing I have is this bill ______ the publisher’s name and address _____ it.

with…on

by…in

in…on

答案是:

You can send them gifts ______ your best clients.

in reply to

in honor of

with regard to

答案是:

I'll ______ the exchange rate and service charge and then type up the check for you.

make up

figure out

carry out

答案是:

The bank _____ grand door faces south is Bank of China.

that

which

whose

答案是:

This will make______ easier to transfer money and make loan payments online.

that

it

the thing

答案是:

二、翻译(每题10分)

It is important to clear your cookies after each banking session, especially at a public computer.

A. 重要的是在每次银行交易业务结束后,要清除你的上网痕迹,尤其是在公共电脑上。

B. 重要的是在每次银行会议后,要清理掉饼干,特别是在公共电脑上。

C. 重要的是在每次银行活动结束后,要数清你的活动,尤其是在公共电脑上。

2. For further information, you can call at the bank’s customer service hotline 12345 to extension 3124, or pay a visit to www.bocusa.com.

A.为了进一步的信息,你可以拜访银行客服热线12345和分机3124,或者到 www.bocusa.com 网站查询。

B. 为了更多信息,你可以打电话给银行客服热线12345至分机3124,或者浏览 www.bocusa.com 网站。

C. 要了解更多信息,你可以拨打银行客服热线12345转分机3124,或者访问 www.bocusa.com 网站去查询。

3. Online banking refers to banking activities that are carried out over the Internet on a secure website.

A. 网上银行是指通过互联网在安全的网站上实现的银行业务活动。

B. 网上银行是指各种银行活动在安全网址通过互联网实现。

C. 网上银行参考了在安全网址上通过互联网进行的银行业务活动。

4. Thus you can protect yourself from identity theft.

A. 这样,你就可以保护你的身份盗窃了。

B. 这样,你就可以保护自己,避免身份被盗用。

C. 这样,你就可以从身份盗窃中保护你自己。

5. You can inform your bank of your account number so that your money can be transferred directly.

A. 你可以把你的账号告知银行,以便你的钱直接转账。

B.你可以告知银行你的账号,结果你的钱就直接过户。

C.你可以通知你账号的银行,以便你的钱直接过户。

答案是:

Businesses can use free samples to build rapport and ______ customers ______ products or services.

engage…to…

engage…in…

engage…for…

答案是:

So I have a number of other ______ up my sleeve, as well.

tricks

strict

trace

答案是:

She is the CEO of Roston Sport Accessories________ I told you.

who

whom

about whom

答案是:

The newly-designed ad ______ brought about a higher click through rate by the end of next month.

will

have

will have

答案是:

We will have flown for 13 hours by the time we ________ to New York.

will get

get

have got

答案是:

阅读下面的文章,根据文章内容给题目选择正确的答案。

  Hard sell and soft sell are important business terms and useful strategies for sales staff to know and understand. Both of them can work. The effect depends on the type of customers and the type of products.

  A hard sell is a kind of more direct and forceful sales tactics. The sales person just keeps explaining how good the product is, why people should buy it and even how the prices might increase if the consumer walks off.

  A soft sell is a different approach. The sales person tries to build trust with consumers. He doesn’t put pressure on them to buy things, just recommending a product and letting the consumers make their own decisions.

  An example of soft sell is to distribute free samples to which customers often respond favorably. Businesses can use free samples to build rapport and engage customers in products or services. Recommending products between friends is a little bit like doing soft selling. People don't really care if someone else buys the product. They are just giving their honest opinions and trying to be helpful.

  Humor in advertising is also used to attract the consumer's attention and get them interested in the products or services. Customers often resist hard sales tactics, thus making soft-selling much more effective for success.

What's the topic and main idea of the passage?

A. Selling Strategy – Sales Staff

B. Sales Staff – What Sales Staff Should Know

C. Selling Strategy – Hard Sell and Soft Sell Strategies

2. Customers often _________ hard sales tactics, thus making soft-selling more effective for success.

A. resist

B. oppose

C. object

3. Examples of soft sell mentioned in the passage include __________.

A. telling customers how good a product is

B. recommending products among friends

C. putting pressure on customers to buy products

4. Making humorous advertisements is one of the approaches companies use to __________.

A. reduce selling costs

B. arouse people's interests

C. avoid the shortage of sales staff

5. According to the passage, __________.

A. soft sell is expensive

B. hard sell is rarely resisted by customers

C. soft sell is preferred by business companies

答案是:

—I think a bus stop advertisement is a very wise chance to promote our products.

—                      .

You said it.

Our products are popular.

I don’t like advertisement.

答案是:

— May I suggest the sales start on or about October 1?

—                      .

What do you mean?

Isn't it a very new idea here in this city?

Great. We can start to prepare for the big event.

答案是:

We usually keep a large supply _______ stock.

at

on

in

答案是:

They are talking about how to make use of advertising to________ the products.

produce

promote

process

答案是:

Too many debts in a company easily _______ bankruptcy.

result from

result on

result in

答案是:

二、翻译(每题10分)

Based on that, we’ll decide whether to run full-page ads.

A.以此为基础,我们再决定是否运作整版广告。

B.以此为基础,我们再决定是否经营整版广告。

C.以此为基础,我们再决定是否奔跑整版广告。

2. A sales department consists of many people who are based in different parts of the country or the world.

A.这个销售部由很多工作在全国乃至世界不同部分的人员组成。

B.一个销售部由很多工作在全国乃至世界各部门的人员组成。

C.销售部由很多工作在全国乃至世界各地的人员组成。

3. I look forward to hearing from you by return.

A.期待能得到您的回信。

B.期待能够轮流收到您的信。

C.期待能很快从您那儿听到并返回。

4. Although successful salespeople often have special talents and an outgoing personality, the skills they employ are used by us all.

A.虽然成功人士通常拥有特殊天赋和外出性格,但是他们开发的技能也被我们所用。

B.虽然成功人士通常拥有特殊天赋和开朗性格,但是他们运用的技能也被我们所用。

C.虽然成功人士通常拥有特殊天赋和活泼性格,但是他们雇佣的技能也被我们所用。

5. Export companies often have a separate export sales force, whose travel and accommodation expenses may be very high.

A.出口公司通常拥有分散的出口营销人员,谁的差旅费可能会很高。

B.出口公司通常拥有分开的出口营销力量,公司差旅费可能会很高。

C.出口公司通常拥有专门的出口营销人员,其差旅费可能会很高。

答案是:

—Good morning. Far East Logistics Company.                     .

—Good morning. This is Maggie Bonner. I would like to know more about your products.

Who is that calling?

What do you want?

May I help you?

答案是:

—                     

—We offer special services such as personal belongings, express, holiday pick-up and delivery services and so on.

What kind of special services do you offer?

How would you offer your special services?

Why do you offer your special services?

答案是:

The total cost in logistics in China is still higher than         in many other industrialized countries.

it

that

those

答案是:

You can get the goods       to your door so quickly nowadays.

deliver

delivering

delivered

答案是:

The manager asked me        I could finish my work before the weekend.

what

whether

which

答案是:

二、阅读理解(每题10分)

阅读下面的文章,根据文章内容判断文章后的句子是正确(T)还是错误(F)。

Functions of Logistics

  Logistics is the physical flow process of goods from the point of origin to the point of consumption concerning transportation, warehousing and storage, loading and unloading, goods handling, packing, distribution processing delivery and information management. For example, after a commercial transaction is done, logistics will carry out the transfer of goods from the seller to the buyer for the lowest cost and in the most effective manner. During the transfer process, logistics facilities, equipment (carriers), administration of information and standardization are needed.

  Logistics has three major functions. Firstly, it creates time value. The same goods can be valued differently at different times. Goods are often in stagnation during the transfer process, which is called the storage of logistics. Secondly, it creates location value. The same goods can be valued differently at different locations. The value added during the transfer process is the location value of logistics. Thirdly, it creates distribution processing value. Sometimes the distribution processing changes the packages of the goods. That is, during this stage, it cuts large packages of goods into smaller parts, which creates added value for goods.

Logistics is the physical flow process of goods from the seller to the buyer. 

2. Administration of information and standardization are needed during the transfer process. 

3. Storage creates the location value for goods. 

4. The same goods can be valued differently at different times and locations. 

5. Large packages of goods should always be cut into smaller parts to create added value. 

答案是:

—                      

— They refer to the royalties, including patent right, copy right, trademark right, and so on.

What are intangible assets?

What about the tax base?

How about the tax rate?

答案是:

— __________________ 

— Alright, I will try my best.

Do you know about business tax?

What do you think about business tax?

Can you give me a brief introduction about business tax?

答案是:

Does that include the turnover_________ in advance?

to receive

received

receiving

答案是:

Assets appear on your balance ________.

sheet

flow

statement

答案是:

That can lead _______ a bigger personal income-tax bill.

to

on

in

答案是:

阅读下面的文章,根据文章内容判断文章后的句子是正确(T)还是错误(F)。

  Accounting errors will happen from time to time, but many common accounting mistakes can be avoided with proper planning and preparation. Here are the top seven accounting mistakes that should be paid more attention to.

  1. Not knowing your true cash balance: Due to things like automatic payments and bank charges, money that appears in your cash drawer and your checking account may already be spent.

  2. Mistaking profits for cash: When you have a lot of credit sales, your company can post big profits without seeing any cash.

  3. Paying bills too soon: If your vendors give you thirty days to pay them, take it. Unless you get a discount for paying early, paying your bills only when they're due improves your company's cash flow.

  4. Avoiding bookkeeping tasks: Not recording and posting transactions regularly leaves you with a mountain of bookkeeping to deal with in the end.

  5. Paying accidental dividends: Every time a corporation owner takes money out of his business, it counts as a dividend. That can lead to a bigger personal income-tax bill.

  6. Not keeping personal finances separate from business: Mixing up business and personal money can cause bookkeeping and legal problems.

  7. Setting prices too low: Know your costs before you set product or service prices, or you run the risk of losing money on every sale. A simple break-even analysis can help you set prices at a profitable level.

Accounting mistakes cannot be avoided. 

2. With a lot of credit sales, your company may have no cash at hand. 

3. It is recommended not to pay bills too soon. 

4. Business money and personal money can be mixed up. 

5. Try your best to know your costs before you set product or service prices. 

答案是:

— What does CIF refer to?

—                          

It refers to cost, investment and freight

It refers to cost, insurance and flight

It refers to cost, insurance and freight

答案是:

—                      

— It includes merchandise, packaging and shipping, duty if required, any taxes and insurance.

Could I get an estimate before placing an order?

What does the estimate include?

How many would you like to order?

答案是:

A letter of ________ is a document issued by a financial institution.

credit

complaint

inquiry

答案是:

All the prices on the list are subject ________ to our final confirmation.

to

at

on

答案是:

International trade gives consumers and countries the opportunity to ________ goods and services not available in their own countries.

expose to

be exposing to

be exposed to

答案是:

阅读下面的文章,根据文章内容判断文章后的句子是正确(T)还是错误(F)。(每题10分)

  International trade is the exchange of goods and services between countries. It gives consumers and countries the opportunity to be exposed to goods and services not available in their own countries. Almost every kind of product can be found on the international market: food, clothes, spare parts, oil, jewelry, wine, stocks, currencies and water. Services are also traded: tourism, banking, consulting and transportation. A product that is sold to the global market is an export, and a product that is bought from the global market is an import.

  International trade can benefit us a lot. Trading globally allows us to expand our markets for both goods and services that otherwise may not have been available to us. If you walk into a supermarket and are able to buy Indonesian bananas, Brazilian coffee and a bottle of French wine, you are experiencing the effects of international trade.

  International trade brings us both advantages and disadvantages. For instance, international trade may also make the world economy easily affected by factors like prices, supply and demand, as well as global events. Political change in Asia, for example, could result in an increase in the cost of labor, thereby increasing the manufacturing costs for an American sneaker company based in Malaysia, which would then result in an increase in the price that you have to pay to buy the tennis shoes at your local mall. A decrease in the cost of labor, on the other hand, would result in you having to pay less for your new shoes.

1International trade exchanges goods and services between different countries and regions. 

2. Every kind of goods and services can be found on the global market. 

3. A product that is bought from the global market is an export. 

4. International trade may easily affect world economy. 

5. Political change in one country has nothing to do with international trade. 

答案是:

— But what do you want me to do there?

— ______________________________

Thank you for doing me such a favor.

You have to give a presentation on what our products are.

Could I get an estimate before placing an order?

答案是:

— Morning, Maggie. Could you talk briefly about your career development?

— ___________________________

Morning, Mr. Marx. Nice to meet you.

Sorry, Mr. Marx. I don't like my boss at all Sure, Mr. Marx.

Thanks for giving me this opportunity. I started as a clerk in the…

答案是:

Good manners may be varied ________cultural backgrounds.

since

because

due to

答案是:

Is ________ possible to take a 10-minute break during the meeting tomorrow morning?

now

that

it

答案是:

—                      

— We are headquartered in Shanghai.

How about the departmental structure in the headquarters?

What is your company profile?

Where are your headquarters?

答案是:

— KathyI'd like you to meet Maggie Jacobs.

—                      , Maggie. You're doing a great job.

I'm pleased to meet you

It's great to see you again

I'm happy to meet you too

答案是:

Your T shirts found a ready market in the eastern part of our country ______ 2014.

on

in

at

答案是:

You just send the faulty product back to them and they        it free of charge.

will replace

replace

have replaced

答案是:

This is the best business program ____ has been accomplished this year.

which

what

that

答案是:

In order to make proper reservations, will you send your acceptance to the attention of the General Office ______ a week before that day

no latter than

no late than

no later than

答案是:

Additionally, make sure that your password is long enough to ______ easily being hacked.

prevent it from

provide it with

do away with

答案是:

Our new type of treadmill ______ release next month.

is due to

is due for

is due

答案是:

An example of soft sell is to distribute free samples ______ customers often respond favorably.

to which

in which

which

答案是:

We sell insurance cover, the ______ you pay will depend on the cover you require.

fee

fare

charge

答案是:

Moreover, reservations by credit card four weeks ______ guarantee availability of the room size required.

in advance

in addition

in agreement

答案是:

— Hello! __________________?

— Hello, this is Michael from Tianjin Vanguard Trading Inc.

Who are you?

What are you?

Who is that?

答案是:

— What is your opinion for promotion of our products?

—                      .

Why don’t we try the online ads for our products?

Our main goal is to establish our brand name.

These buzz words will pop up when people search about beer.

答案是:

They have signed the _______ to export textiles. 

content

contract

contact

答案是:

二、阅读理解(每题10分)

阅读下面的文章,根据文章内容判断文章后的句子是正确(T)还是错误(F)。

  There are eight traditional functions of marketing:

  Buying: A marketer focuses on buyers’ needs and desires in order to decide what products to make available. Understanding buyers’ behavior is of great importance.

  Selling: Marketers usually view selling as a persuasive activity that is completed through promotion. Selling includes personal selling, advertising, and other selling methods. It is probably the function of marketing that we most often see in our daily life.

  Transporting: Transporting is physically moving the product from the seller to the buyer. Marketers focus on transporting costs and services.

  Storing: Like transporting, storing is an aspect of the physical distribution of products. Storing includes warehousing activities. Warehouses hold products for long periods sometimes in order to create time utility.

  Grading: Grading involves sorting products according to size and quality. This makes buying and selling easier because it reduces the need for inspection and sampling.

  Financing: For many products, such as automobiles, fridges and new homes, the purchase is facilitated when the marketer provides credit that makes the purchasing of the product possible.

  Marketing research: Through research, marketers may find out the need for new products and services. By gathering information on a regular basis, they can better plan, carry out and control marketing activities.

  Risk taking: It involves bearing the uncertainties that are part of the marketing process. Most marketing decisions result in either success or failure that is associated with risk.

It is very important to understand buyers'behavior.

2. Marketers usually use different selling methods. 

3. Marketers ignore transporting costs and services. 

4. Both transporting and storing are the aspects of the physical distribution of products. 

5. Marketers provide credit that makes the purchasing of automobiles, fridges and new homes possible. 

答案是:

—Does modern logistics mean transportation and delivery?

—                      . Modern logistics is more about effective and efficient flow of materials and information.

Yes, you're right

No, it's not the whole story

No, you're wrong

答案是:

That is the reason        we've lost so many customers.

why

that

which

答案是:

We work closely         every large airline like Air China, Air France and American Airlines.

with

to

in

答案是:

I led and _________a sales team of 20 people. 

suggested

motivated

moved

答案是:

When talking to people within your company _________don’t speak your language, you may have to use English.

who

whom

whose

答案是:

—                      

— Thank you. I must say I have a great staff.

I'd like you to meet Joe Stevens. He's our sales team head. The Sales Department has more than 50 employees.

Please allow me to introduce my colleague to you. She is the Purchasing Manager.

It's a pleasure to meet you, Ben. So you're the one responsible for those outstanding sales figures I've seen.

答案是:

阅读下面的文章,根据文章内容给题目选择正确的答案。(每题10分)

Three Effective Management Styles

  Being an effective manager means knowing when to use the right management style. Some styles, for instance, are more people-oriented, while others tend to focus on a project or product. The management style you select will depend on your people skills and knowledge, available resources (like time and money), desired results, and, of course, the task before you. The common management styles can be summarized into three categories.

  The participatory style is the first of its kind. Here, it is critical to give each employee an entire task to complete. If that’s not possible, make sure the individual knows and understands his or her part as it relates to the project or task. When people in your team know where they fit in the big picture, they’re more likely to be motivated to complete the task. 

  Following that, we have the directing style. Sometimes a situation will call for a direct style of management. Perhaps a tight deadline looms, or the project involves numerous employees and requires a top-down management approach. Here, a manager answers five questions for the employees: What? Where? How? Why? and When? Let employees know what they need to do, how they’re going to do it, and when the questions must be finished. 

  The last one is the teamwork style. If you want to speed up a project and choose the best process for completing that project, managing by teamwork is the way to go. When you motivate people to pool their knowledge, the results may exceed your expectations. Often, teams can tackle problems more quickly than what you can accomplish on your own. The give-and-take can create a process that you can repeat in other projects.

Being an effective manager lies in knowing the right _____.

A. knowledge

B. skills

C. management style

2. Which of the following is NOT mentioned as a focus of different management styles?

A. People.             

B. Customers.

C. Project.                 

3. Which of the following can’t be inferred from the passage?

A. The management style is likely to change because the manager has been replaced.

B. The management style is likely to change because the desired results have changed.

C. The management style is likely to change because the available resources have changed.

4. When people in your team know where they fit in the big picture, they are more likely to be _____ to complete the task.

A. frustrated  

B. reluctant

C. inspired

5. If you want to speed up a project and choose the best process for completing that project, you can resort to _____.

A. team work

B. top-down management

C. tight deadline

答案是:

In addition, you are required to ______ the Bank ______ your Social Security Number and two valid identification documents.

provide…with

provide…for

provide…by

答案是:

We will _____ an order with your company for digital cameras.

reserve

book

place

答案是:

— Don't hesitate to click on our website when you need us.

—                      . Thank you.

Yeah, I can

Sure, I will

Of course, I know

答案是:

二、翻译(每题10分)

After a commercial transaction is done, logistics will carry out the transfer of goods from the seller to the buyer for the lowest cost and in the most effective manner.

A. 在完成商业交易后,物流将执行商品从卖方到买方的转移,为了最低成本和最高效率。

B. 在完成商业交易后,物流将以最低成本和最有效的方式将商品从卖方运输到买方。

C. 在完成商品交易后,物流将以最低费用和最有效的礼仪将商品从卖方转移到买方。

2. Goods are often in stagnation during the transfer process, which is called the storage of logistics.

A. 商品在流转过程中往往有处于停滞状态的时候,这被称为物流存储。

B. 转移过程中的商品往往静止不动,这被叫做物流储存。

C. 变化过程中的商品往往停滞不前,这被定义为物流储存。

3. Sometimes the distribution processing changes the packages of the goods.

A. 有时,分配过程会改变商品的包装形式。

B. 有时,分销流程会改变产品的包裹样式。

C. 有时,配送加工会改变商品的包装形态。

4. Information is important because it provides the facts that supply chain managers use to make decisions.

A. 信息很重要,因为它提供了事实,以便供应链管理者决策。

B. 信息很重要,因为它提供了供应链管理者用以决策的事实。

C. 信息很重要,因为供应链管理者可以利用它提供信息进行决策。

5. With the rapid economic growth in China, the logistics industry is expanding greatly.

A. 随着中国经济的快速发展,物流行业也极大发展。

B. 凭借迅速发展的中国经济,物流行业迅速扩大。

C. 在中国,随着快速发展的经济,物流行业飞速延伸。

答案是:

—                      

— For individual income tax, it is within the first 7 days.

What do you mean by taxable services?

What is the deadline for tax declaration?

What do you think of the deadline for tax declaration?

答案是:

— What is the criminal limit?

—                      

The amount exceeds 10% of the amount that he should declare.

My company has been fined.

It depends on different taxes.

答案是:

It does in the ________ of transfer of intangible assets or immovable property.

circumstances

operation

case

答案是:

Generally _________, business tax is based on taxable services, the transfer of intangible assets and sale of immovable property within China.

speak

to speak

speaking

答案是:

It means you can ________ online with us.

transact

transport

translate

答案是:

— We would like to place an order for some of your C&Z desk units.

— __________________

Thank you very much. We keep a large supply in stock.

Certainly, delivery dates depend on your location.

We recommend payment by letter of credit.

答案是:

After having seen the _________ and samples, Jenny makes the specific inquiry.

category

catalog

calculation

答案是:

The payment is made by an irrevocable _______ letter of credit in our favor.

light

bright

sight

答案是:

Of course, I’d give you our lowest ________.

quota

quantity

quotation

答案是:

Sometimes your body language, gestures and expressions may tell people ______________ about you than the words you use.

more

most

much

答案是:

Finally, they return the        to the people who bought shares in the company.

cost

price

profits

答案是:

Sometimes a situation will_______a direct style of management.

call up

call for

call on

答案是:

Most banks have a section ______ you set up payees.

that

which

in which

答案是:

______ your price be competitive and date of shipment acceptable, we intend to place a large order with you.

If

Should

If should

答案是:

阅读下面的文章,根据文章内容判断文章后的句子是正确(T)还是错误(F)。

  The marketing mix consists of ‘the four Ps’: providing the customer with the right product at the right price, presented in the most attractive promotion and available in the easiest place. The product is not just an assembled set of components: it is something customers buy to satisfy a need they feel they have. The image and the design of the product are as important as its specifications. Then the product must be priced so that it competes effectively with rival products in the same market. In addition, the product should be presented to customers through advertising (e.g. TV commercials, newspaper advertisements or posters), packing (e.g. design, spans, materials), publicity, public relation and personal selling. Finally, the product must be available to customers through the most cost effective channels of distribution. A consumer product must be offered to end-users in suitable retail outlets, or available on hire purchase or by mail order.

The author of the article intends to explain to us what the marketing mix is.

2. Customers’ satisfaction matters greatly to a product.

3. The price of a product must be exactly the same as rival products in the same market.

4. To make your product known to the public, advertising is the only consideration you need to take into account.

5. A product can reach customers, according to the text, through retail outlets, hire purchase, mail order and online sales.

答案是:

Hello, this is Steven Smith. Nice to hear your voice again.

—Hi, Mr. Smith.                       

Do you know the coverage of your freight forwarding business?

Please tell me the coverage of your freight forwarding business.

I would like to know about the coverage of your freight forwarding business.

答案是:

According to law, taxable services refer to transportation, ________, finance, insurance and the like.

instruction

construction

introduction

答案是:

阅读下面的文章,根据文章内容给题目选择正确的答案。

  No matter how small your business is and what industry you are in, your company has assets. From a computer to a processing plant, every single thing your company owns is an asset.

  Assets can be in different forms. Some assets are physical, such as computers, filing cabinets, and delivery vans. Others are legally binding promises, such as accounts receivable, the money owed to your company. Still others seem to exist more on paper, for example, a year’s worth of insurance paid in advance. No matter what form it takes, anything with monetary value that your company owns counts as an asset.

  Assets appear on your balance sheet, reporting the key financial statements at the end of each accounting period. Your assets will be split into different types to make analysis easier. The order in which you list them on the balance sheet typically matches the way they appear in your chart of accounts.

  Assets do more than just show up on reports, though. They are the resources your company uses to produce revenue. Your business cannot bring in sales without assets. For product-based businesses, you can’t produce anything without proper assets. It’s true for service companies as well. At least, you have to have cash to pay your expenses and to help get the word out that your company exists. Service companies also need basic tools to provide service to customers: a hair stylist needs a chair, scissors, and styling tools; an accountant needs a computer and a lot of file cabinets. Assets are key factors for any business.

Which of the following is NOT physical asset?

A. Filing cabinets.

B. Accounts receivable. 

C. Delivery vans.

2. According to the passage, where do the assets appear?

A. The balance sheet

B. The income statement

C. The cash flow

3. What do you think an accountant is responsible for?

A. An accountant is responsible for hair design.

B. An accountant is responsible for computer repair.

C. An accountant is responsible for bookkeeping. 

4. According to the passage, which of the following is INCORRECT?

A. Every business has assets

B. Assets can be in different forms.

C. Every businesscan bring in sales without assets.

5. What is the passage discussing about?

A. Every business has assets.

B. Assets can be in different forms.

C. Assets appear on the balance sheet.

答案是:

— What is it in particular you're interested in?

—                      .

Your kitchenware, I suppose.

We have placed the order.

The kitchenware will be exported to the UK.

答案是:

Our terms of payment are normally 30-day bill of exchange, documents_______ payment.

against

for

in

答案是:

Importing and exporting is transferring goods from one country to another while _______ attention to the laws and requirements of bringing goods out or into that country.

to pay

paying

being paid

答案是:

Before I came to America, I __________as an executive secretary with a trading company for one year in Britain.

am working

had worked

has worked

答案是:

______ a vacation is always a good way to get relaxation and refreshment.

Take

Being taken

Taking

答案是:

Sometimes a situation will         a direct style of management.

call up

call for

call on

答案是:

— What kind of music are you going to have in the background?

— Light ones.                      .

I have a totally different idea.

It makes the audience feel comfortable.

I think we can run billboard advertising.

答案是:

We are a large chain of retailers and are looking for a manufacturer ______ could supply us with a large quantity of smart phones for the teenager market.

whose

which

who

答案是:

—                      

— According to law, they refer to transportation, construction, finance, insurance and the like.

Do you know taxable services?

How do you like taxable services?

What do you mean by taxable services?

答案是:

We are engaged in the development of real ________.

establishment

state

estate

答案是:

________ you have said is very important to us.

What

That

Whose

答案是:

— What about the commission?

—                      

It’s a general practice everywhere else.

Of course, I’d give you our lowest quotation.

I’m afraid you have to tell me, first, how large your order is going to be.

答案是:

If the case reaches the criminal limit, the taxpayer my be accused _______ criminal responsibilities.

at

on

of

答案是:

The Basics of Import and Export

  Importing and exporting is transferring goods from one country to another while paying attention to the laws and requirements of bringing goods out or into that country. If you want to import in large quantities for commercial purposes, you’ll need to have the consent of the local customs department and the right paperwork. Import and export are the basics of international trade. If you are looking forward to starting your own business in the field of importing and exporting business then here are some tips for starters.

  Foreign embassies provide nice programs and a great deal of information about their goods to promote exporting. You can find out exactly what it is you are looking to buy. If you are exporting, you can approach your local department of trade and see what plans they have on offer to promote exports. Besides, you should consult the tax department to find out if there is a particular process to setting up an importing and exporting company and what documentation you will require. It is also necessary that you find out about any licensing requirements for importing and exporting of goods. Some countries do not allow their goods to go to a certain country and vice versa, this is known as an embargo. In this way, you can make sure that there are no embargoes with the country you are looking to trade with.

1. International trade refers to both import and export.

2. Only after the local customs department agrees, could you start your own business in the field of import and export.

3. Foreign embassies do nothing to help promote exporting. 

4. If you are exporting, you can turn to no one for help. 

5. Some countries do not allow their goods to go to a certain country. 

答案是:

— You need to pay a visit to our important customers from Chamberlain Automation Systems Company in Washington.

— _____________________________

Sorry, can you repeat the name of the company?

Can't you repeat the name of the company?

What's the name of the company?

答案是:

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The Importance of Information in the Supply Chain

  Information is important because it provides the facts that supply chain managers use to make decisions. Without information, a manger will not know what customers want, how much inventory is in stock and when more products should be produced and shipped. In short, without information, a manager can only make decisions blindly.

  Managers must understand how information is gathered and analyzed. This is where information technology comes into play. Information technology serves as the eyes and ears of management in a supply chain, capturing and delivering the information necessary to make a good decision. For instance, an IT system at a personal computer manufacturer may help a manager analyze the information and recommend an action. The manager can use the remaining chips first, then look at demand forecast, and determine whether to order more chips.

  There are four reasons why timely and accurate information has become more important for effective logistics system design and operations. First, customers recognize information about order status, product availability, delivery schedule, and shipment tracking as necessary elements of total customer service. Then, managers realize that information can be used to reduce human resource requirements. What’s more, information increases flexibility with regard to how, when, and where resources may be used to gain strategic advantage. And finally, enhanced information transfer and exchange capability using the Internet is changing relationships between buyers and sellers and refining channel relationships.

Information is so important that .

A. it provides the facts that supply chain managers use to make decisions

B. managers can only make decisions blindly without it

C. managers will know nothing without it

2.Information technology.

A. could be used to gather and deliver information to make decisions

B. can be used to determine whether to order more chips

C. is necessary to make a good decision

3.Information can.

A. help customers to know many things but not product availability.

B. not be used to reduce human resource requirements

C. help to refine channel relationships

4.If you are a manager, you will use information to .

A. order more chips

B. help improve customer service

C. know which staff is not on duty and should be laid off

5.The main point of this passage is about.

A. how to use information

B. the importance of information

C. where to gather information

答案是:

International trade is the _________ of goods and services between countries.

change

exchange

expression

答案是:

They ______ over at great length the matter of how to increase the sale of your products last night.

talk

have talked

talked

答案是:

What ______ we do if the company cut down on ads?

could

will

shall

答案是:

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